Data Studio template
Microsoft Ads Data Studio dashboard template
By catchr
PPC / Paid Media Free
Best for: Useful for freelancers, agencies, marketing teams, and practitioners needing recurring reporting, weekly optimization, and client-facing performance reviews.
Overview
This Microsoft Ads Looker Studio template helps freelancers, agencies, and marketing teams monitor paid search performance from one ready-to-use dashboard. It brings together campaign results, keyword activity, audience insights, and core advertising KPIs. Use it to track impressions, clicks, CTR, spend, average CPC, conversions, conversion rate, cost per conversion, and return on ad spend.
Who it's for
Useful for freelancers, agencies, marketing teams, and practitioners needing recurring reporting, weekly optimization, and client-facing performance reviews.
Questions it answers
- What can I track with this Microsoft Ads Looker Studio template?
- Can agencies use this dashboard for client reporting?
- Which dimensions are included in the Microsoft Ads report?
- Does the dashboard include budget and ranking visibility metrics?
What's inside
4 report pages:
1Overview
2Campaign
3Keywords
4Users
Key features
- Compare campaign and campaign type performance by date, country, device
- Review keyword-level results for high-cost, high-converting, or low-CTR activity
- Analyze user segments by gender and age group
- Filter reporting by date range, account, ad group, campaign type
- CPM calculated from spend and impressions
- Visibility indicators for impression share lost to rank/budget
Set it up in minutes
- Get the template.
- Connect your data through Catchr (no manual exports).
- Open the report in Data Studio — it refreshes automatically.
FAQs
Is the template free?
Yes — the template is free to copy and use. Catchr's connector powers the data and may need a subscription after its free trial.
Do I need technical skills?
No. Connect your account through Catchr and open the report — nothing is built from scratch.
Can I customise it?
Yes. Once you copy it, edit the charts, metrics, filters, colours and layout to match your reporting.
How often does the data update?
It refreshes automatically through Catchr, so the report stays current without manual exports.
Can I use it for client reporting?
Yes. Copy the template, connect the client's account, customise and share straight from Looker Studio.
Who is it for?
Marketers, agencies, freelancers and teams who want faster, ready-made reporting.