All-in-one Data Studio hub for marketers
Data Studio, made simple for marketers.
Templates, tutorials, courses and resources — everything you need to turn raw marketing data into clean, client-ready reports, in one place.
Built for the tools you already report on
Tutorials
Step-by-step guides for GA4, Search Console, Google Ads and more — from your first chart to advanced calculated fields.
Explore tutorials →Templates
Copy a proven dashboard in minutes. Free templates to get started, premium ones built for client work.
Browse templates →Courses & resources
Go deeper with expert-led courses and cheat sheets — dashboard design, data blending, and the full agency reporting system.
View courses →Built for the way you work
Whether you’re shipping your first report or running reporting for fifty clients, there’s a clear path here for you.
Beginners
New to Data Studio? Start with plain-English guides and a template you can copy and use today.
In-house marketers
Report to stakeholders with dashboards that look senior — and update themselves every month.
Freelancers & consultants
Deliver client-ready reports in minutes and charge for the polish, not the busywork.
Agencies
Standardise reporting across every client and stop rebuilding the same dashboard from scratch.
Why marketers learn Data Studio here
No content-mill filler. Just practical, current, expert-built resources that save you time.
Expert-led, not generic
Tutorials and templates from a practitioner who builds Data Studio reports for a living — not rewritten help-docs.
Copy, don’t start from scratch
Proven templates you customise in minutes instead of staring at a blank canvas.
Straight to the point
Guides that respect your time. No 2,000-word preamble to find the one setting you need.
Always current
Kept up to date as Data Studio changes — including the 2026 rename from Looker Studio.
Popular templates
View all templates →Search Console SEO report
Clicks, impressions, queries and pages with month-over-month comparison. Connect GSC and go.
GA4 master dashboard
Traffic, conversions, funnels and landing pages — the GA4 metrics that matter, visualised cleanly.
Google Ads performance
ROAS, CPA, spend and campaign breakdowns in one client-ready paid media report.
Who’s behind the hub
Learn from Lazarina Stoy
Data Science & Visualisation Specialist · Founder of MLforSEO · Organic Marketing & Automations Consultant
Lazarina has spent years turning large, messy marketing datasets into clear, decision-ready dashboards — and building the data pipelines and engineering that make them scale. Via MLforSEO, she’s built a platform where organic search marketers learn practical, scalable and predictable AI/ML-enabled automation — without the hype.
Her corporate expertise blends marketing with technical disciplines like data science and machine learning, and that’s what powers the education platform she builds, alongside her industry speaking and contributions.
Lazarina’s Data Studio training has been featured as courses on SE Ranking Academy and Traffic Think Tank (a Semrush company), while her corporate training on data science, data visualisation and data storytelling has reached teams ranging from agency (e.g. Hallam) to enterprise (e.g. AWS).
What marketers are saying
“One of the best training sessions I have ever attended”
It was one of the best training sessions I have ever attended. Lazarina was so organized, provided us with a lot of training/template material and was always so engaging while explaining everything. Impeccable work!
“We know now what to do as a department”
Lazarina’s knowledge, presentation skills and frankly organisation are shockingly good. Not to mention how easy to work with, approachable and available she is. Detailed, with context, outcomes and question sessions that totally surpassed anything any of us had in mind when we woke up that day for the training.
Get a new template every week
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