Data Studio template
Mailchimp Email Campaign Data Studio dashboard template
By Supermetrics
Email & CRM Free
Best for: For email marketers who send campaigns in Mailchimp and need a recurring performance report.
Overview
This Data Studio template tracks Mailchimp email campaign performance over time. It shows how open and click rates develop from campaign to campaign and which campaigns performed best, with comparison against industry benchmarks. Setup requires selecting a campaign or list and the Campaigns query type in the Supermetrics Mailchimp connector.
Who it's for
For email marketers who send campaigns in Mailchimp and need a recurring performance report.
Questions it answers
- Which email campaign performed the best?
- How do my campaigns compare to industry standards?
- How has overall email performance developed month over month?
- How are open and click rates trending?
What's inside
2 report pages:
1Easy open- and click-rate analysis
2Keep track of overall performance
Key features
- Open rate by campaign
- Click rate by campaign
- Campaign-to-campaign comparison
- Industry benchmark comparison
- Month-over-month performance trend
Set it up in minutes
- Open the template and choose to use your own data.
- Connect the source through the Supermetrics connector for Looker Studio (free trial, then a paid plan).
- The report copies into your own Data Studio account and refreshes automatically.
FAQs
Is the template free?
Yes — the template itself is free to copy. The Supermetrics connector that feeds it has a free trial and then requires a paid plan.
Do I need technical skills?
No. Authorise the data source through Supermetrics and the template fills with your own data — nothing is built from scratch.
Can I customise it?
Yes. Once copied into your account, edit the charts, metrics, filters, colours and layout to match your reporting.
How often does the data update?
Supermetrics refreshes the data on a schedule, so the report stays current without manual exports.
Can I use it for client reporting?
Yes. Copy the template, connect the client's account, customise and share straight from Data Studio.
Which other tools does Supermetrics support?
Besides Data Studio, Supermetrics delivers to Power BI, Google Sheets, Excel, BigQuery, Snowflake and Tableau.