Data Studio template
Paid Channel Mix Data Studio dashboard template
By Supermetrics
PPC / Paid Media Free
Best for: For paid media managers and agencies who run campaigns across multiple ad platforms and need one cross-channel view of spend and performance.
Overview
This Data Studio template connects several paid media sources at once so results can be compared side by side in a single report. It tracks how cost, clicks and conversions develop across channels over time. Supermetrics documents an eight-step setup that authorises the connector, selects an account for each data source and creates the report from the template.
Who it's for
For paid media managers and agencies who run campaigns across multiple ad platforms and need one cross-channel view of spend and performance.
Questions it answers
- How is cost split between channels?
- Which paid media channel performed best last month?
- Which channel drove the most website conversions?
- Which channel had the lowest CPC?
What's inside
4 report pages:
1Paid performance overview
2Cost split by channel
3Paid performance analysis
4Channel-specific analysis
Key features
- Cross-channel cost comparison
- CPC by channel
- Month-to-month cost trend
- Clicks and impressions by channel
- Website conversions by channel
- Side-by-side channel performance
Set it up in minutes
- Open the template and choose to use your own data.
- Connect the source through the Supermetrics connector for Looker Studio (free trial, then a paid plan).
- The report copies into your own Data Studio account and refreshes automatically.
FAQs
Is the template free?
Yes — the template itself is free to copy. The Supermetrics connector that feeds it has a free trial and then requires a paid plan.
Do I need technical skills?
No. Authorise the data source through Supermetrics and the template fills with your own data — nothing is built from scratch.
Can I customise it?
Yes. Once copied into your account, edit the charts, metrics, filters, colours and layout to match your reporting.
How often does the data update?
Supermetrics refreshes the data on a schedule, so the report stays current without manual exports.
Can I use it for client reporting?
Yes. Copy the template, connect the client's account, customise and share straight from Data Studio.
Which other tools does Supermetrics support?
Besides Data Studio, Supermetrics delivers to Power BI, Google Sheets, Excel, BigQuery, Snowflake and Tableau.