Supermetrics

About

Supermetrics is a marketing intelligence platform built for agencies, in-house teams and analysts who need marketing data out of siloed platforms and into their reporting tools. It connects ad platforms, web analytics, CRM, email and ecommerce sources, then moves that data into the destination of your choice, so you connect once and report anywhere.

For Data Studio users, Supermetrics maintains a template gallery of free, ready-to-use dashboards covering Google Ads, Meta, GA4, Search Console, LinkedIn, HubSpot, Shopify, Semrush and more. Each template ships with a live Looker Studio preview you can open before connecting anything, and pulls its data through Supermetrics’ own connector rather than manual exports.

Beyond Data Studio, the platform delivers to Power BI, Google Sheets, Excel, BigQuery, Snowflake and Tableau, and integrates with AI assistants such as Claude and ChatGPT. Founded in Helsinki in 2013, it is used by more than 200,000 companies across 120 countries, with offices in Dublin, Amsterdam, Singapore and Vilnius.

Credentials & recognition

Founded 2013 in Helsinki · 170+ pre-built data sources · 200,000+ companies across 120 countries · delivers to Looker Studio, Power BI, Sheets, Excel, BigQuery, Snowflake & Tableau · AI-assistant integrations (Claude, ChatGPT) · from €39/mo, 14-day free trial

Notable work

• Free Data Studio template gallery
• Marketing data connectors